The S’more, a century-old American tradition, has been re-born. On April 28th, Stuffed Puffs, the first and only filled marshmallow – made with real chocolate – debuted at WalMart. Stuffed Puffs has created an innovative and proprietary manufacturing process to do something that’s never been done and “make a good thing even better.” Everyone loves s’mores. But not everyone loves making them. Juggling marshmallows, chocolate bars, and graham crackers around a campfire, or hot grill, can be a sticky challenge. All too often, the marshmallow does not get hot enough to melt the chocolate. Stuffed Puffs ingeniously solves the problem by putting the chocolate inside the marshmallow: “the chocolate melts while the marshmallow toasts.” It’s the fail-safe way to make a perfect s’more.
“The idea was born around a campfire” said Michael Tierney, who graduated from the Culinary Institute of America in Hyde Park, NY in 2010. “It’s a simple idea, but very hard to execute, which is why it hasn’t been done before. I spent seven years figuring out a truly innovative system that breaks the rules of traditional candy making. I’m so excited it’s finally here.” “Stuffed Puffs is the easy new way to make a good old-fashioned American favorite,” Tierney continued. “But s’mores are only our starting point. We are already at work on different flavor and coating combinations that will make Stuffed Puffs much more than just a campfire-season product.” Stuffed Puffs is available at WalMart stores across the country in time for Memorial Day weekend, the traditional kick-off for America’s summer season. Consumers should keep an eye out for them, as they are going to be one of the season’s hottest new items. Stuffed Puffs are likely to move off the shelves as fast as they are gobbled up at barbeques, campfires, and everywhere else family and friends get together to enjoy the summer and one another’s company.
Disclaimer: I received one or more of the products or services mentioned above for free in the hope that I would mention it on my blog. Regardless, I only recommend products or services I use personally and believe will be good for my readers. I am disclosing this in accordance with the Federal Trade Commission's 16 CFR, Part 255: "Guides Concerning the Use of Endorsements and Testimonials in Advertising.