LuckyLabs, Inc. formally announced the launch of Scantopia,
the first-of-its-kind Android and iOS application that rewards users with cash for scanning
Universal Product Codes (UPCs), the bar codes found on millions of consumer packaged goods
worldwide. In two months, Scantopia’s players have used their smartphones to scan more than 3
million products and win over $40,000.
“Scantopia is an addictive, fun mash-up of a savings app and a social-mobile game,” said
LuckyLabs VP of Business Development and Strategy, Will Gardenswartz. “Scantopia is like a
mini-coupon on every single product a consumer buys, only better … there’s no clipping or
loyalty cards, no photos of long, crumpled receipts, and, best of all, shoppers aren’t limited to
specific, promoted items. All you have to do is scan bar codes on stuff already around the house
– or, in the stores you shop – and you’ll win!”
Scantopia players win cash rewards or tokens for each and every UPC they scan. Tokens are
used to enter weekly and monthly drawings. As players scan bar codes, the Weekly Progressive
Jackpot grows to a maximum of $1,000. At week’s end, one lucky player is picked to win the
big cash prize. Scantopia’s monthly Weird Sweeps reward winners with zany prizes like five
miles of toilet paper or enormous gummy worms. The app also offers Daily Super Scans that
reward players with a guaranteed cash prize for being among the first to scan featured daily
products. The more items players scan, the smarter the application becomes and the rewards –
including coupons – become tailored to users’ individual preferences.
“Scantopia is a pioneer in the exciting new field of ‘Shoppertainment’, where big data meets big
fun,” said Steven Kane, Founder and CEO of LuckyLabs. “Scantopia makes it super
entertaining for consumers to reach out and encounter – literally, touch – the brands they love.
In so doing, our players are enthusiastically building and updating lists of the products they buy,
and, in many cases, where they buy them. This data puts Scantopia squarely at the valuable
intersection of advertising and promotion.
Scantopia is always 100% free to use and is available at both the Apple iTunes and Google Play
app stores.
I have been using it, and have gotten a ton of coupons, plus real cash in the "bank" and tokens to spend on prizes and sweeps! It is addicting though, so beware!!!
Check it all out at Scantopia on Facebook!
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