As the holiday season approaches, many companies are testing their creativity as to how they can show appreciation for their clients.
This comes at a time when businesses are continually struggling to connect with these clients in meaningful ways. Casual lunches, meeting for coffee, and a round of golf have become difficult due to the pandemic. And some of the more traditional holiday gifts may not fit the bill. While calendars, bottles of wine, pens, and gift certificates to restaurants are acceptable during Christmas and Hanukah seasons, they may not be this year.
Paton Marketing , a south-Florida based digital marketing company, recently sent the UV Survival Kit to more than 50 clients nationwide to simply let them know it is concerned about them during difficult times.
“We started thinking of how to reach out to clients and reflected on other difficult times,” said Todd Paton, president and founder. “Some companies have sent clients flash lights, for example, as hurricane season started here in Florida. We also saw companies up north sending gifts that would help people out in a snow storm. They included windshield ice scrapers, small shovels, and flashing lights to help in the event of a break down on the road.”
Paton added that this outreach is particularly important since contact with clients today is limited to Zoom meetings, phone calls, emails, and texts. His firm’s challenge was to find a product that was personal and functional during the pandemic.
With that concept in mind, Paton Marketing created the UV Survival Kit which keeps all of the essential Covid protective gear in one, attractive premium bag.
The kit includes:
· 3 Layer Non-Woven Protective Face Mask
· 5 Layer Anti-Dust, Anti-Pollution, Easily Breathable Protective Mask
· Hand Sanitizer, Alcohol Wipes and UV Light Wand
This is a good gift for employees yes, but also a good travel idea, a good idea for kids in school, college kids, just so many situations. No matter what your views on masks are or this pandemic are, this is a good idea because right now this is how our world is.
Disclaimer: I received one or more of the products or services mentioned above for free in the hope that I would mention it on my blog. Regardless, I only recommend products or services I use personally and believe will be good for my readers. I am disclosing this in accordance with the Federal Trade Commission's 16 CFR, Part 255: "Guides Concerning the Use of Endorsements and Testimonials in Advertising.
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